Love it or hate it, legal award season is right around the corner. Whether you’re part of a large team […]
It’s a common maxim among digital marketers that “If you’re not online, you don’t exist.” The premise is simple: because […]
Smart marketers know that only half of a campaign takes place in-market. The real work comes beforehand—defining your value proposition, […]
As a lawyer you’ve perfected your craft—you’re a pro at navigating complex issues and can easily manage client expectations. You’ve […]
There are many ways that lawyers can build reputational trust with potential clients—awards, lectures, and publications can all speak to […]
Most lawyers would rather process paperwork than be considered among the ranks of personal injury lawyers. The latter certainly has […]