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Love it or hate it, legal award season is right around the corner. Whether you’re part of a large team […]
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It’s a common maxim among digital marketers that “If you’re not online, you don’t exist.” The premise is simple: because […]
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Smart marketers know that only half of a campaign takes place in-market. The real work comes beforehand—defining your value proposition, […]
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As a lawyer you’ve perfected your craft—you’re a pro at navigating complex issues and can easily manage client expectations. You’ve […]
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There are many ways that lawyers can build reputational trust with potential clients—awards, lectures, and publications can all speak to […]
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Most lawyers would rather process paperwork than be considered among the ranks of personal injury lawyers. The latter certainly has […]